Advertising & Affiliate Disclosure

Last Updated: January 29, 2026

At QuoteFinder.ca, we believe in complete transparency. You rely on us for accurate information about car insurance rates in Canada, and you deserve to know exactly how our business operates and how we fund our services.

1. How We Keep This Service Free

Using QuoteFinder.ca is completely free for you. We do not charge you any fees to use our calculators, read our guides, or compare quotes.

Instead, we are supported by “referral fees” or “commissions” from the insurance providers and brokerages we feature. This generally happens in two ways:

  • Per Click/Lead: We may earn a small fee when you click a button to “Get a Quote” or submit a request form that connects you with an insurance partner.
  • Per Acquisition: We may earn a commission if you eventually purchase an insurance policy from one of the partners you found through our site.

2. No Extra Cost to You

Important: Our financial relationships with insurance providers do not increase the price you pay.

Insurance rates in provinces like Ontario are heavily regulated. The premium you are offered by an insurance carrier is the same whether you use our service or go directly to them. Our compensation comes from their marketing budget, not your pocket.

3. Editorial Independence (The “Church and State” Rule)

Trust is our most valuable asset. To maintain that trust, we enforce a strict separation between our editorial team and our business development team.

  • We cannot be bought: Insurance companies cannot pay us to change a review, improve their rating, or bias our editorial advice.
  • Objective Analysis: If a company has poor customer service or high complaint volumes, we will mention it in our reviews, regardless of whether they are a partner.
  • Partner Placement: While financial compensation may influence where a company appears in a comparison table (e.g., “Sponsored” listings), it does not influence what we write about them.

4. Who We Work With

We strive to partner with reputable, licensed Canadian insurance providers. However, simply because a company is listed on our site does not imply an endorsement of all their products. We encourage you to read the policy details provided by the insurer carefully.

5. Why We Use This Model

Running a high-quality comparison site requires significant resources, including server costs, data access fees, and salaries for our writers and developers. This affiliate model allows us to:

  • Keep the website free for all Canadians.
  • Avoid using intrusive banner ads or pop-ups.
  • Continuously update our calculators with the latest rate data.

Questions about our funding?
If you have any questions about how we make money or our relationships with partners, please don’t hesitate to ask. Contact us at support@quotefinder.ca.